Growth Review
This review is about who your website brings in. We went through your search rankings, your site and your reviews. The main finding: almost all of your 145 monthly visits, 122 of them, come from a single Google map-style listing for solar panels limerick. You also rank cleanly 3rd for the same search, a smaller but real win. Everything else, at least ten separate searches including solar grants, solar installation and solar panels for house, is split across two, three or four of your own blog posts, so none of them break through. There's also a real glitch on the homepage: the main video is covered edge to edge by your own email address. It's all detailed below, with what to do about each one.
Your site ranks for 171 searches in Ireland, and the traffic is heavily concentrated. 84% of it comes from one Google map-style listing for solar panels limerick, plus a clean 3rd-place organic ranking for the same term. Past Limerick, the picture changes. At least ten other searches, solar grants, solar installation and solar panels for house among them, are each split across two to four of your own blog posts instead of one clear page.
| What people Google | People / month | Your situation | |
|---|---|---|---|
| solar panels limerick | 260 | You're 3rd, cleanly, on top of the local listing above. | 3rd |
| solar panels ireland | 6,600 | 29th. Your biggest missed search by far. | 29th |
| solar panels ireland cost | 1,600 | Split across 2 pages, best is 57th. | 57th |
| grants for solar panels ireland | 1,300 | Split across 3 pages, best is 26th. | 26th |
| solar panels grants | 1,300 | Split across 3 pages, best is 38th. | 38th |
| solar grants ireland | 480 | Split across 3 pages, best is 27th. | 27th |
| solar panels for house | 880 | Split across 2 pages, best is 44th. | 44th |
This isn't a ranking problem in the usual sense, the site clearly can rank. The problem is that almost every national search has two, three or four of your own blog posts competing for it at once, so none of them get the full credit one clean page would.
None of this is a design problem. Real photos, a real address and phone number, and a genuine local listing already working in Limerick. These are structure and content problems, and steady monthly work consolidating what's already written fixes them, not a redesign.
Each fix below is ready to hand to whoever manages the site.
Start at the top. The first two blocks are edits. The bottom block is the monthly work that moves the numbers.
The national searches this report covers, cost, grants, installation and more, add up to around 12,000 people a month typing them into Google. Right now your own blog posts compete against each other for almost every one of them, while a single Limerick listing quietly carries most of your real traffic. You know how many of those searches turn into a job for you, and what a job is worth. That's the sum worth doing on your side.
Your traffic and keyword count are both climbing this month, up 2.8% and 2.4%. That growth is happening despite the cannibalization, not because it's fixed. Consolidating the split pages is the difference between growth that compounds and growth that keeps hitting the same ceiling.